Rory Sutherland's psycho-logic as Claude skills — solve the human perception, not the metric. Reframing, costly signaling, counterintuitive tests, experience design.
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Updated
Jul 15, 2026
Rory Sutherland's psycho-logic as Claude skills — solve the human perception, not the metric. Reframing, costly signaling, counterintuitive tests, experience design.
A Claude Skill for analyzing AI virtual pet / companion products with 25 psychology & mental models
Audit persuasive copy (landing pages, emails, sales sequences) for missing influence principles using Robert Cialdini's seven principles + Pre-Suasion. Returns per-principle audit with prioritized fixes. MIT licensed. By @johnericforte.
🧠 Marketing psychology toolkit — 50+ cognitive biases, persuasion principles & behavioral economics applied to web copy, pricing, UX and campaigns. With implementation examples.
🗞️ High-conversion Advertorials and premium landing pages for SaaS & DTC brands. Hand-crafted marketing architecture designed for maximum ROI.
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