Infobip CDP Lookup Variable for GTM Server-Side

This Google Tag Manager Server-Side variable allows you to retrieve a single contact profile information given an identifier from Infobip People CDP using the Infobip People CDP API.

Features

• Multiple Identifiers: Lookup profiles by ID, External ID, Email, Phone, Facebook, Telegram, and many others.
• Built-in Caching: Stores API responses in Template Storage to reduce API calls and latency (configurable expiration).
• Flexible Output: Extract specific keys or return the full object. Supports flattening nested JSON responses.

Configuration

1. API Configuration

• Base URL: Your Infobip Base URL (e.g., xxxxx.api.infobip.com) found in the Developer Tools > API Keys page Do not include https://.
• API Key: Your Infobip API Key found in the Developer Tools > API Keys page.
  • Scopes: at least one of the following scopes people:manage and people:read

2. Lookup Parameters

• Identifier Type: Select the type of identifier to use for the lookup (e.g., Email, Phone, External ID, etc.).
• Identifier Value: The actual value to search for.
• Sender: The Sender or Application ID. Required for specific types (not required for ID, External ID, Phone, or Email).

3. Cache Settings

• Store response in cache: If enabled, saves the API response to Template Storage.
• Cache Expiration Time: Time in hours before the cache invalidates (default: 12).

4. Output Settings

• Extract keys: Option to limit the returned object to specific keys (supports dot notation).
• Output object structure: Choose between creating a Flat object (underscore separated) or a Nested object.

Open Source

The Infobip CDP Lookup Variable by Stape is developed and maintained by the Stape Team under the Apache 2.0 license.

GTM Gallery Status

🟢 Listed