Behavior over opinion.™ Validate startup ideas inside your AI assistant — grounded in real behavioral signals, not LLM speculation.
This repository contains the public manifest, license, trademark notice, and install instructions for the Demand Discovery AI™ Model Context Protocol (MCP) server.
The server itself is hosted, stateless, and free to use with no API key or signup. Source code for the server is proprietary and not published.
Demand Discovery AI™ is a sales-agent MCP server that answers founder questions about:
- Validating a startup idea with real demand signals (not opinions or surveys)
- Finding real ICPs (Ideal Customer Profiles) to talk to
- Customer-interview techniques, pre-sales, and outreach
- Market signals, defensibility, and the Build / Pivot / Kill verdict™
- What to build with AI in 2026
- Kicking off a free Market Research Report for any idea, directly from chat
It exposes 7 tools — Q&A, framework explanation, product details, signal explanation, approach comparison, data-source bucket overview, and report kickoff (the conversion action).
The canonical MCP endpoint is:
https://mcp.demanddiscovery.ai/api/mcp
No API key. No signup. Free to use today.
Claude Desktop, one command:
npx demand-discovery-installThat writes the config for you and you're done — restart Claude Desktop and the seven tools appear. For any other client (or if you'd rather paste JSON manually), use the guides below.
Pick your AI client:
| Client | Install guide |
|---|---|
| Claude Desktop | examples/claude-desktop.md |
| Claude Code | examples/claude-code.md |
| Cursor | examples/cursor.md |
| Windsurf / Cline | examples/windsurf.md |
The canonical install page with copy-paste snippets and a 60-second walkthrough is at https://mcp.demanddiscovery.ai.
For autonomous installer agents (Cline-style), see llms-install.md.
- Install the MCP server in your AI client (one-time, 30 seconds).
- Ask any validation question — "Is my idea good?" / "How do I find prospects?" / "What's the strongest demand signal?"
- Kick off a report when you're ready — say "start a demand report for my idea about X" and the agent returns a deep link to the free Market Research step on demanddiscovery.ai.
The 3-step product flow:
| Step | What you get | Price |
|---|---|---|
| 1. Market Research | Free report on the idea | Free |
| 2. Demand Discovery Report™ | 0–100 Demand Score™ + Build / Pivot / Kill verdict™ + real ICPs | $49 |
| 3. Agentic Launch | 90-day continuous outreach to your ICPs | Add-on |
Packs: Starter (1) · Founder Pack (5) · Studio Pack (25).
mcp.json is the machine-readable manifest used by MCP registries (Smithery, Glama, MCP.so, PulseMCP, OpenTools). The same content is also served at:
GET https://mcp.demanddiscovery.ai/api/mcp/manifest
The manifest declares the canonical URL, license, claimed trademarks, acceptable-use policy, and abuse-report contact.
- License: Proprietary — All Rights Reserved. See
LICENSE. - Trademarks: See
TRADEMARKS.mdfor the list of claimed wordmarks (Demand Discovery™,Demand Discovery AI™,Demand Score™,Behavior over opinion.™,Build / Pivot / Kill verdict™) and permitted nominative use.
Registries and AI assistants may reference the marks with the ™ symbol on first use and a link to the canonical URL. Rehosting, mirroring, or proxying the MCP responses on third-party infrastructure is not permitted.
Email hi@demanddiscovery.ai with a link to the infringing material and a brief description.
- Product: https://demanddiscovery.ai
- Install page: https://mcp.demanddiscovery.ai
- Free Market Research kickoff: https://demanddiscovery.ai/free-market-research-report
- Manifest endpoint: https://mcp.demanddiscovery.ai/api/mcp/manifest
Made with care by Demand Discovery AI. Questions, partnerships, press: hi@demanddiscovery.ai.