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jamesandersenJames Andersen
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fix: add attribution to permitted uses, trim utm_source_platform description
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docs/specification/event-context.md

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@@ -140,7 +140,7 @@ regulations.
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Implementations **MUST**:
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- Only use event context data for the purposes of conversion measurement,
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reporting, and analytics
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reporting, attribution, and analytics
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- **NOT** transmit personally identifiable information (e.g., email addresses,
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phone numbers, names) through any field in this extension
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- Comply with applicable consent requirements for advertising and marketing

source/schemas/shopping/event_context.json

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"utm_content": { "type": "string" },
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"utm_term": { "type": "string" },
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"utm_id": { "type": "string" },
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"utm_source_platform": { "type": "string", "description": "Advertising platform that served the ad (e.g., Google, Meta, TikTok). Corresponds to the utm_source_platform parameter used by GA4 and other analytics tools." }
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"utm_source_platform": { "type": "string" }
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}
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},
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"custom": {

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